Welcome!

You're about to discover exactly how to optimize your early-stage marketing (understanding customer needs) and late-stage marketing (promoting solutions for these needs).

The diagnostic can be completed in just a few minutes.

All input will be kept confidential. Some responses will be grouped with others’ for research purposes.

How to use this tool

  1. Step 1: Provide Your Input

    by answering 10 questions about your target market segment.

  2. Step 2: Review Your B2B Index Rating

    to see your engagement potential in this market segment.

  3. Step 3: Review Your B2B Market Map Chart

    with implications to guide your marketing efforts.

  4. Step 4: Download Your B2B MarketView Report.

    Download your free, personalized report with 15 early-stage and late-stage marketing recommendations...all specific to your market segment.